The Four C's of Diamonds
There are four basic ways to identify a diamond and determine its worth: the cut of the diamond, the diamond color, the clarity, and the carat weight. These "four c's" are important to consider when making your next diamond purchase.
Moissanite - A Girl's New Best Friend
What is as hard as a diamond, passes an electronic tester as a diamond, but has more sparkle and brilliance than a diamond? The answer – moissanite.
Jewelry Basics Glossary
There are four basic ways to identify a diamond and determine its worth: the cut of the diamond, the diamond color, the clarity, and the carat weight. These "four c's" are important to consider when making your next diamond purchase.
Gemstones Basics 
While diamonds are cut to provide the most sparkle, gemstones are cut to display even color and have the least amount of flaws. Because gems have varying weights, stones that are the same size will oftentimes have different weights.
All That Glitters 
Gold is one of the most traditional and sought-after metals in jewelry. It is dense, soft, and shiny, and it will not tarnish, rust, or corrode.